1. Use the prompt in the way it’s intended (starting a sentence, the title of the piece, theme, etc)
2. You may write in any format you see fit (fiction, non-fiction, poem, song, script, etc.)
The Gecko, the Caveman, Maxwell the Pig, Rhetorical Question Guy, and the Hump Daaaay camel: so obvious and overplayed, we know it’s a Geico commercial before the tagline.
Most companies have moved to the serial style, recurring characters and themes attempting to make us “know Flo”.
Today, write your own commercial (for any product, real or imagined).